A STUDY ON THE SATISFACTION OF KOREAN UNIVERSITIES: FOCUSING ON MONGOLIAN STUDENTS

Enkhbaatar Enkhbold¹, Gantumur Khongorzul²

¹Master, Department of Economics, Gyeongsang National University, South Korea
^2*Lecturer, Department of Industrial Management, Gyeongsang National University, Jinju,

Digital Object Identifier: 

https://doi.org/10.53468/mifyr.2021.01.01.24

Abstract – This study will examine the selection factors and satisfaction of Korean universities with a focus on Mongolian international students. This study examines whether Mongolian international students’ university selection factors (International student management system, Residential conditions, Student support system, Educational service quality, University awareness) have a significant effect on university satisfaction. And it examines how university satisfaction affects university choice intention. As a result of the analysis, all of the selection factors have a positive impact on university satisfaction. And university satisfaction showed a positive effect on choice intention. This study is expected to be of great help to the university selection process for foreign students who came to choose Korean universities. For that reason, universities should pay great attention to the quality of educational services and the quality of professors and teachers, and continue to manage the attraction of international students.